By Patrick Major, Rana Mitter
This ebook asks the reader to re-evaluate the chilly struggle not only as superpower clash and excessive international relations, yet as social and cultural historical past. It makes cross-cultural comparisons of the socio cultural points of the chilly battle around the East/West block divide, facing concerns together with broadcasting, public opinion, and the construction and intake of pop culture.
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Additional info for Across the Blocs: Exploring Comparative Cold War Cultural and Social History (Cold War History)
1963, IBS Monthly Report, Aug. 292–4. Klieforth visited Vietnam shortly after this incident and explained the VOA version of events first to Lodge (with Across the blocs 38 whom he had worked in the 1950s) who accepted the VOA version and then, on the return journey, to Ambassador Edwin Reischauer in Tokyo, who had been alarmed by the story. 73. JFKL Hilsman papers, box 3, Countries, Vietnam, Murrow to Bundy, Secret, 28 Aug. 1963. 74. 659, 681. 75. 685. 76. Prime movers in getting the VOA charter into law included the now head of News, Bernie Kamenske.
This story carries within it an irony. The USIA helped the win the Cold War for the ‘free market’ but it did not win it through the free market. The USIA and VOA were agencies of state intervention, but without the Cold War to justify spending on ‘public diplomacy’ or propaganda the budgets for such programmes withered, and the United States increasingly came to look to commercial media channels to ‘tell America’s story to the world’. Like their forebears in 1919 and 1945 the Congress of 1999 judged an international information agency to be a necessity of war only.
During the course of 1963 the US government became increasingly unhappy with its Vietnamese proxy Ngo Dinh Diem and his repression of the Vietnam’s Buddhist population. On 20 August Diem launched a series of violent raids on Buddhist pagodas around the country in search of communist propaganda and weapons. The VOA, which was now the news source of first resort for most urban South Vietnamese, initially Across the blocs 30 followed the initial Embassy and CIA understanding of events and blamed units of the South Vietnamese army.